Senior Product Marketing Manager, DRP

The Role

At Doppel, we focus on building a culture where people feel respected, supported, and trusted to do meaningful work. We value clarity, collaboration, and solving real problems for our customers and teammates.

We are looking for a Senior Product Marketing Manager to own product marketing all up for Doppel’s flagship Digital Risk Protection (DRP) solution—craft core messaging, technical positioning, competitive intelligence, and demo/media assets to enable the field and drive GTM adoption. In this position, you will craft core messaging, technical positioning, competitive intelligence, and demo/media assets to enable the field and drive go-to-market (GTM) adoption; maintain platform and buyer-persona guides; translate complex, graph-driven, multi-channel capabilities into technical briefs, demos, and enablement content; run an always-on competitive-intelligence program that feeds product roadmap and GTM; lead cross-functional launches and publish assets; and equip sales, customer-success, and partners with playbooks, demo media, objection-handling, and ROI/BVA materials to accelerate deals and adoption.

What You Will Do

DRP Solution Leadership & Messaging

• Own the end-to-end messaging and positioning for Doppel’s DRP flagship solutions (Brand Protection, Executive Protection, Threat Intelligence). 
• Maintain up-to-date platform and solution guides and own messaging for the platform’s core use cases and buyer personas.
  
  

Technical Product Marketing & Demo Capability

• Translate complex, graph-driven DRP and multi-channel detection capabilities into crisp technical and business narratives for both technical and business buyers.
• Produce and maintain technical briefs, demo media, scripted demo flows, videos, screenshots, technical datasheets, and “how it works” collateral to support sales engineering and product demonstrations.

Competitive Intelligence & Battlecards

• Run an always-on competitive intelligence program: maintain battlecards, feature matrices, objection handling playbooks, and differentiation frameworks for the field. 
• Feed competitor and win/loss insights into product roadmap and GTM.
  
  

Go-to-Market & Launch Leadership

• Lead GTM strategy for DRP feature launches and major product initiatives. Drive cross-functional launch execution with Product, Engineering, Sales Engineering, SOC, and Marketing. 
• Ensure assets are published to internal enablement tools and the website.
  
  

Sales & Field Enablement

• Equip sales, customer success, partner and field teams with enablement playbooks, demos, objection handling, ROI/BVA materials, and customer stories to accelerate deals and shorten time to value.

What We Are Looking For

• 5+ years product marketing experience, with significant time focused on security, threat intelligence, or adjacent cybersecurity domains (B2B).
• Comfort working in a fast moving, high growth environment.
• A thoughtful, curious, and resourceful approach to problem solving.
• Excellent storytelling, presentation and communication skills; comfortable briefing analysts and presenting to technical audiences.
• Strong analytical skills and experience translating market and product data into actionable positioning and GTM recommendations.
• Proven experience owning solutions and technical narratives and delivering technical marketing artifacts (demo scripts, technical datasheets, videos, demos).
• Demonstrated success building and running competitive intelligence programs (battlecards, objection handling, differentiation frameworks).
• Experience working cross-functionally with Product, Engineering, Sales Engineering, Customer Success, and Marketing; proven project leadership that drives outcomes.
• (Plus) Experience marketing into highly regulated industries (finance, healthcare, government) and creating verticalized content, compliance/assurance proof points, and procurement support. (This will be valuable as Doppel grows into these sectors.)
• (Plus) Experience managing analyst relationships (Gartner, Forrester) for product evaluations and briefs.

Why Join Doppel

• $160,000 - $185,000 OTE
• Meaningful equity so you share in Doppel’s success
• Remote first culture with flexibility built in
• Flexible PTO, comprehensive health benefits, parental leave, and more
• A high growth environment where your work has immediate impact and visibility